Label shapes play a critical role in helping customers identify products quickly and easily, as well as creating visual appeal to draw attention to your brand. But selecting the perfect label shape for your product can be a daunting task for business owners and marketers alike. With so many options available, it’s hard to know where to start.
That’s why we have put together this guide – to help you find the perfect label shape for your product! In this article, we will provide 6 tips that will make the process easier, such as avoiding generic shapes, considering size constraints, understanding the function of your label audience and more. So let’s get started and prepare to choose the perfect custom labels for you.
1. Start by brainstorming what shapes would work well for your product
Brainstorming the right label shape for your product is essential in order to create an effective, memorable, and attractive visual presentation. This process involves thinking through the various shapes that would best suit the product’s purpose, as well as taking into account practical considerations. By exploring a wide range of options, you can come up with creative ideas that will make your product stand out.
2. Consider the function of your product and how that might influence the shape
Start by considering what the primary function of your product is, as this will help you narrow down the range of shapes that would work best for it. For example, if your product requires a tamper-proof seal, then you’ll want to select a shape that makes this possible. Additionally, consider other functions, such as if your product will be used in a specific industry or during certain activities, as this may also help you decide on the right shape.
3. Narrow down your options based on practicality and feasibility
Once you have brainstormed a few label shape ideas, it’s time to narrow them down based on practicality and feasibility. Consider the size constraints of your product and how this might affect the shapes you are considering. Additionally, think about how easily each shape can be produced, as well as any challenges that could arise during the manufacturing process.
4. Choose a few shapes that you really love and start sketching out designs
Once you have narrowed down your options, choose a few shapes that you really love and start sketching out designs. This is the fun part! Experiment with different shapes and sizes to create a label design that complements your product. Keep in mind how the shape will look from different angles, as well as what type of font or graphics you might want to include on the label. If you are looking for inspiration, you can check out this list of amazing custom labels.
5. Test out different shapes with consumers to see which ones resonate most
Once you have finalized a few design ideas, it’s time to test them out with real consumers. You can do this by conducting focus groups or surveys to get feedback on the label shape and design elements that resonate most with customers. This will also provide valuable insight into what shapes and design elements are most effective for your specific product or industry.
6. Finalize your design and get ready to manufacture
Once you’ve tested out different shapes with consumers, it’s time to finalize your label shape and design. Be sure to consider any feedback you received from your tests as you refine and finalize the design. Once that’s complete, you can start getting ready to manufacture your product!
We hope this guide has been helpful in finding the perfect label shape for your product. With a little bit of brainstorming, consideration of practicality and feasibility, testing with consumers, and some creative design work, you can create a label shape that will help your product stand out and make a lasting impression.
